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P&G – Everyday Me


EverydayMe: GLOBAL

Everyday Me is a suite of websites for Proctor and Gamble (P&G) that provides a host of useful information and special offers for busy mums’ around the globe. Each site is localised for it’s own particular market and appears in the country’s native language.

The logomark had to be flexible enough to be adapted to each market’s specific needs and mother tongue. Accordingly the symbol with ‘Me’ inside was often adapted to use a local language variation as was the baseline. The website shown here was the original Hungarian iteration. The logo is still current but the website has since been modified.

P&G Everyday Me

Everyday Me India
Everyday Me Arabia
Everyday Me Belgium
Everyday Me Russia

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